Description
POSDCORB (Volume-II) is a comprehensive peer-reviewed edited book that explores contemporary developments in economics, business management, finance, digital transformation, and socio-economic development. Edited by Dr. Sarat Borah, Dr. Barsha Borah, Mr. Bulbul Sahariah, and Mr. Rituparna Sarma, this volume brings together scholarly contributions that connect theoretical concepts with practical applications in modern economic and managerial environments.
The book covers a diverse range of important topics, including emotional intelligence and digital finance, FinTech transformation in India, consumer purchasing decisions in digital marketing, gig labour conditions, women’s participation through Self-Help Groups (SHGs), business process reengineering, financial inclusion, corporate social responsibility (CSR), and sustainable development. It also examines the socio-economic impact of geographical indication (GI)-tagged products, digital transformation in agriculture, sustainable dietary transitions, and the livelihood challenges and marketing practices of rural handloom weavers. These topics provide readers with valuable insights into emerging economic trends, changing business practices, technological innovation, and social development.
Designed for undergraduate and postgraduate students, research scholars, academicians, educators, management professionals, and policymakers, POSDCORB (Volume-II) serves as a valuable academic resource for understanding contemporary challenges and opportunities in economics and management. Its multidisciplinary approach encourages critical thinking, research development, and a deeper understanding of the relationship between technological advancement, financial innovation, business strategies, and inclusive socio-economic growth.
Whether used for academic study, teaching, research, or professional reference, this book offers a broad perspective on current issues shaping India’s economic and managerial landscape.





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